Charlie is your AI receptionist, built for UK trade businesses — plumbing, electrical, heating and beyond. He answers day and night, books straight into your diary, and gets someone moving on an emergency before you've even seen the missed call.
You're not losing the call. You're losing the job — and sometimes the customer, for good.
Figures are illustrative industry estimates, not guaranteed outcomes.
Put in your own numbers and see where you land.
Estimate only, based on the figures you enter. Excludes the one-off £149 setup fee.
The same process, every time — whether it's a routine booking or an emergency at 2am.
Your existing business number — forwarded to Charlie whenever you can't get to it, or all the time, your choice.
He works out what's needed — a routine booking, a quote enquiry, or a genuine emergency — and follows the right process.
Books straight into your live diary, or logs the emergency and dispatches it to your team — first available engineer claims it.
A confirmation text goes to the caller. You get every detail — no summaries to chase, no notes to decode.
Every feature below is live and running on a real trade business today.
Charlie never misses a call, in hours or out — weekends and evenings included.
Books directly into your real calendar — no double-booking, no manual chasing.
What counts as urgent is configured to your trade — recognised and escalated automatically, with your team notified.
The caller gets a text confirming every detail. You get a copy the moment it's booked or dispatched.
Built on a knowledge base configured to your trade and your call types, not a generic phone script.
Call data held on EU infrastructure. Tradeline Connect Ltd is fully ICO registered.
Every tier includes full call answering and diary booking. Higher tiers add emergency handling and priority dispatch.
We're working closely with a small number of early partners to shape Charlie as he rolls out. Hands-on setup, direct input on new features.